SIGNARAMA International Master
Licenses
SIGNARAMA is the world’s
largest sign franchise in a $30 billion-a-year industry with more
than 850 locations in 50 countries. Our tremendous international
growth is due in part to our outstanding team of global franchising
experts who work diligently to support the growth and success of
the SIGNARAMA brand around the globe. Because of
the complexity of supporting a brand globally, we work closely with
those interested in becoming a Master Licensee for the SIGNARAMA brand to determine if we are the right
fit.
As part of the SIGNARAMA family, you enjoy the
benefits of being a part of United Franchise Group, a network of
business-to-business franchises including the world’s largest
embroidery franchise, EmbroidMe, and an out-of-home advertising
franchise, Billboard Connection. That enables every SIGNARAMA franchisee to work hand-in-hand with EmbroidMe and
Billboard Connection franchisees to develop an overall branding
strategy for their customers.
Getting Started
Industry Discovery
Tour
Those interested in becoming a Master Licensee
for SIGNARAMA are invited to the
world headquarters in West Palm Beach, Florida to tour the facility
and learn the basics of the signage industry. In addition, they
will have the opportunity to tour a SIGNARAMA franchise and talk with existing owners. From there
they return to their country to begin sourcing for suppliers,
manufacturers and vendors.
Reconnaissance
Mission
After the initial Industry Discovery Tour,
representatives from the world headquarters in West Palm Beach,
Florida will travel to the interested country to finalize the
Master Licensee’s location and meet with
suppliers.
Training
Master Licensee training includes the same as all
new franchisees plus additional training specific to their needs
including individual training from the world headquarters’
staff members on topics varying from financial planning to
supporting a franchise system. After one year of franchising, the
Master Licensee will return to the world headquarters for
additional training including hands-on field support and franchise
sales training.
Flasgship Concept
The flagship location is typically the first
SIGNARAMA location in a country and is owned and operated by
the Master Licensee. As part of the process, we encourage our
Master Licensees to operate the location for at least one year.
During this time, the Master Licensee will gain a better
understanding of the business and beginning putting an
infrastructure in place for when they are ready to begin
franchising.
The Road to Success
Franchising
For the Master Licensee, the road to success does
not stop at the flagship location. After successfully operating
their store, the Master Licensee is then responsible for the growth
of the brand in their country and begins franchising. They will
enjoy the full support of the world headquarters during this
process and throughout the life of their business.
Ongoing
Support
SIGNARAMA has one of the best global support programs in
franchising. In fact, we have been so successful with this program
that we began receiving inquiries from other companies asking our
secret. As a result, we eventually developed a company to assist
other franchisors with international expansion, called World
Franchisors.
For the Master Licensee, the road to success can
be achieved in many ways: the success seen through the initial
flagship location, the growth of the brand through franchising and
the subsequent success of the many SIGNARAMA locations they will
eventually support. The best news is, they have the full support of
the SIGNARAMA world headquarters through each and every step of
the process.
form
